As Meghan Markle and Prince Harry continue their South American tour, political strategist Adam Goodman has issued a cautionary note regarding their involvement in U.S. politics, particularly in the 2024 presidential race. Goodman warns that the Sussexes’ public engagement in political matters could backfire, potentially damaging their public image and influence.
During their ongoing four-day tour of Colombia, which has included various public engagements and meetings with local figures, the Duke and Duchess of Sussex have largely remained silent on U.S. political issues. This restraint comes amidst speculation that Meghan might weigh in on the White House race, especially given her outspoken political views in the past.
Goodman, a seasoned Republican strategist, advised against any public comments on the election, emphasizing that their involvement could be detrimental. “It’s a very risky thing right now for people who are in the public limelight, not connected to politics, to suddenly weigh into it,” Goodman told GB News. He explained that, while high-profile figures like Taylor Swift could influence public opinion, most celebrities, including Meghan and Harry, have limited impact on electoral outcomes.
The strategic advice comes as Meghan has been vocal about her disdain for former President Donald Trump, a sentiment that could make her a controversial figure in the current political climate. Goodman suggests that the Sussexes’ public statements on U.S. politics might not only fail to sway voters but could also lead to negative backlash, potentially harming their reputations and public standing.
Furthermore, Andrew Cockburn, Washington DC editor for Harper’s, echoed these concerns, suggesting that Meghan’s influence on voters is currently minimal. “Her selling power has really gone pretty rock bottom here,” Cockburn noted, adding that it is unlikely Meghan will participate in the Democratic National Convention or other high-profile political events.
Despite their current focus on Colombia, where they have been involved in various charitable and diplomatic activities, the Duke and Duchess of Sussex are advised to maintain a low profile on U.S. political matters. This approach could help avoid any potential pitfalls and preserve their public image, allowing them to continue their work without additional controversy.
As the Sussexes navigate their international engagements and personal brand, the advice from political experts highlights the delicate balance they must strike between their public roles and political commentary.
