Angel Reese has never been one to shy away from controversy, and her latest move has sent shockwaves through the sports world. The LSU basketball star has publicly called for a boycott of Nike after the company signed her long-time rival Caitlin Clark to a massive $28 million endorsement deal. To make matters worse for Reese and her supporters, Nike also displayed a massive poster of Clark in Chicago, sparking outrage among Reese’s fanbase.

The decision by Nike has ignited debates across social media, with many questioning whether the company has overlooked Reese despite her contributions to women’s basketball. The call for a boycott has gained traction, raising questions about fairness, recognition, and corporate favoritism in women’s sports.
Angel Reese’s Reaction to Nike’s Deal with Caitlin Clark
Angel Reese has been one of the most dominant and influential players in women’s college basketball. Her leadership helped LSU secure a national championship, and her fierce personality has made her a fan favorite. However, when news broke that Nike had signed Caitlin Clark to a $28 million deal while seemingly ignoring Reese, tensions escalated quickly.

Taking to social media, Reese did not hold back her frustration. She reposted comments from her fans who felt that Nike had disrespected her and other black female athletes by prioritizing Clark, a white player, for such a lucrative deal. Reese also hinted at the idea of a boycott, urging her supporters to reconsider their loyalty to the brand.
Fans React to Nike’s Alleged Favoritism
Reese’s call for a boycott has gained traction among her loyal fanbase, many of whom believe Nike’s decision reflects a deeper issue in sports marketing. Some argue that black female athletes are consistently overlooked for major endorsement deals, despite their undeniable talent and influence.
Social media has been flooded with posts calling out Nike for what some view as an unfair decision. The hashtag #BoycottNike began trending shortly after Reese’s comments, with thousands of users expressing their disappointment. Many pointed out that Reese has had just as much, if not more, cultural impact on women’s basketball as Clark, and she deserved a similar endorsement deal.
Nike’s Controversial Poster in Chicago
Adding fuel to the fire, Nike displayed a massive poster of Caitlin Clark in downtown Chicago, a city with a strong basketball culture that has embraced many black female athletes. The decision to prominently feature Clark while failing to give the same recognition to Reese and other players has intensified backlash against the brand.
For many fans, this move felt like a direct snub. Chicago has historically supported some of the best black female basketball players, making Nike’s decision even more puzzling to Reese’s supporters. Some critics have argued that Nike is prioritizing marketability over merit, choosing to promote Clark because she fits a certain image rather than recognizing the diverse talent in women’s basketball.
The Growing Divide Between Angel Reese and Caitlin Clark
The rivalry between Angel Reese and Caitlin Clark has been one of the most talked-about storylines in women’s college basketball. Their clash in the 2023 NCAA championship game, where Reese famously taunted Clark with the “You Can’t See Me” gesture, only intensified public interest in their competition.
While both players have tremendous respect for each other’s abilities, the media and fans have often positioned them as rivals beyond the court. The Nike controversy has only widened this divide, with many believing that the company is choosing to elevate Clark at Reese’s expense.
Some analysts argue that Nike’s decision was based purely on business, as Clark has a large following and a shooting style that appeals to traditional basketball fans. Others believe that Reese’s outspoken personality and unapologetic confidence may have influenced Nike’s choice not to offer her a similar deal.
The Financial Side of the Controversy
Nike’s $28 million contract with Caitlin Clark is one of the largest endorsement deals in women’s basketball history. This move signifies a major investment in women’s sports, but it has also raised concerns about how financial opportunities are distributed among athletes.
Angel Reese, despite being one of the most marketable players in college basketball, has not received the same level of endorsement opportunities from major brands like Nike. Instead, she has partnered with companies such as Reebok, which signed her under the leadership of basketball legend Shaquille O’Neal.
Reebok’s willingness to invest in Reese, while Nike focused on Clark, has made some fans question whether Nike is making the right business decisions. Many believe that Reese’s strong social media presence and ability to engage with fans make her just as valuable—if not more—than Clark in terms of marketing potential.
Will the Nike Boycott Gain Momentum?
Angel Reese’s influence cannot be underestimated. Her fans are loyal, and her impact on basketball culture is undeniable. The question now is whether the boycott she called for will truly affect Nike.
Historically, calls for boycotts in the sports industry have had mixed results. While some have led to policy changes or public apologies, others have faded as time passes. However, with Reese’s massive following and the growing conversation about racial bias in sports endorsements, Nike may find itself under increasing pressure to respond.
Some industry experts believe that Nike might attempt to smooth things over by offering Reese a deal in the near future. Others speculate that competing brands like Adidas or Puma could seize this moment to sign Reese and position themselves as champions of diversity and fair recognition in sports.
What This Means for the Future of Women’s Basketball
This controversy highlights the ongoing challenges in women’s sports, particularly regarding recognition, financial support, and representation. While the Nike deal is a win for Caitlin Clark, it has also exposed the disparities in how female athletes are valued.
Many are calling for more transparency in how endorsement deals are awarded and urging companies to support a diverse range of athletes. The debate sparked by Reese’s boycott call could push brands to rethink their strategies and ensure that black female athletes receive the recognition they deserve.
Angel Reese’s call for a Nike boycott has ignited a major debate about fairness in women’s sports endorsements. While Nike’s $28 million deal with Caitlin Clark is groundbreaking, it has also led to backlash from fans who feel that Reese has been overlooked.
The controversy surrounding Nike’s poster in Chicago only intensified the situation, further fueling discussions about racial bias in sports marketing. Whether or not the boycott gains traction, this situation has sparked an important conversation about equity, representation, and the power dynamics in the world of sports endorsements.
As the dust settles, all eyes will be on Nike’s next move. Will they address the backlash and offer Reese a deal, or will this controversy push other brands to step up and invest in one of the most influential players in women’s basketball? Only time will tell, but one thing is certain—Angel Reese is not backing down.