Novak Djokovic and his wife Jelena aren’t just a power couple in tennis but also in the world of philanthropy. Recently, Jelena’s dedication to their charity’s parenting initiatives left Novak in awe — and he couldn’t help but share his amazement publicly.

The Novak Djokovic Foundation, founded in 2007, focuses on supporting children’s education and parental empowerment in Serbia and beyond. Jelena, who serves as the foundation’s director, has passionately championed early childhood development and parenting resources. Recently, she led a new initiative aimed at offering parents better access to resources and support — a cause Novak teasingly admits has become her “third love” after him and their children.

“It’s incredible to see her so passionate about something that brings so much impact to others,” Novak shared with a smile during a recent interview. “Sometimes, I wonder if she loves this cause more than me!”

Jelena’s dedication took an unexpected turn when she announced that she would undergo formal training in child psychology and early education, allowing her to expand her knowledge and advocacy. The move reportedly left Novak stunned and deeply impressed, as he hadn’t anticipated just how devoted his wife had become to the cause. Her decision reflects the foundation’s commitment to creating real, informed change — starting from the top.

“Jelena’s always been a woman of action,” Novak admitted, “but this was a surprise! It just shows how much she cares.”

Novak and Jelena’s shared dedication to their charity has solidified their partnership even beyond family life. Both have witnessed how the foundation has positively impacted countless lives, from building schools to training teachers and empowering parents. Their collaboration has not only brought them closer together but has shown the world how impactful a joint mission can be when passion and purpose align.

“Jelena is a force,” Novak added. “Seeing her pursue something that means so much to both of us is inspiring — and a bit humbling!”

For Jelena, the foundation represents more than just philanthropy. She believes that by empowering parents, they’re investing in the next generation’s potential. Her drive and newfound focus in the charity’s parenting cause add to the couple’s enduring legacy, showing how they’re using their platform to bring awareness and resources to those who need it most.

Their combined dedication to the Novak Djokovic Foundation demonstrates the depth of their bond and their commitment to making a lasting difference. As fans cheer Novak on at every tournament, they now have even more reason to admire his biggest supporter: a wife whose passion and unexpected moves continue to leave him speechless.