🔥 Only 5 minutes before the ceremony: Coco Gauff courageously rejects Elon Musk’s Tesla logo on her Roland Garros t-shirt: “Do not make me a marketing tool!” Musk is speechless and the media are in shock.
In a dramatic and unexpected moment that amazed the world of sport and business, the feeling of tennisCoco Gauffmade the headlines during theRoland Garros 2025 award ceremonyby publicly rejecting a major sponsorship initiative of the billionaire technology tycoonElon Muskand its electric vehicle empire,Tesla .
According to several sources and eye witnesses, only five minutes before getting on the podium to receive his finalist trophy, Gauff received a last minute request from the event organizers: to wear a personalized jacket bearing thelogo Tesla, marking what would have been a surprise promotional partnership revealed live during the television ceremony.
However, Coco Gauff remained imperturbable. In front of the backstage team, the sponsors and the public relations team of Elon Musk, the 21 -year -old tennis player calmly but firmlydenied .
His words were powerful, clear and completely improvised:
“Tell Elon Musk not to make me a marketing tool for his empire. »»
Silence has settled in the room. Tesla’s entourage was visibly amazed, and Elon Musk himself, who has observed the scene from a VIP suite, said he was “completely surprised” by this daring and without complex position.
Gauff then chose to wear her Nike tracksuit jacket without logo during the ceremony, where she received her trophy under thunderous applause, without any Tesla logo. Despite several attempts to take a picture afterwards, she politely declined, declaring:
“Athletes are much more than advertising panels. I will not compromise this, not even for Tesla. »»
The news of the incident has spread like a trail of powder. Social networks have been flooded with praise for the integrity of Gauff, and hashtags like#RespectCoco , #NotYourBillboardet#MuskMutedhave reached global heights in a few hours.
Personalities from the world of sport and culture have expressed their support. Serena Williams tweeted:
Proud of @cocogauff. This is what the defense of a cause looks like.
Meanwhile, criticism of the excessive influence of companies in sport praised this moment as “a powerful line traced in the sand”.
Elon Musk has not yet made an official statement. Sources close to Tesla claim that the sponsorship project was a “surprise integration of the brand”, not a contractual agreement. However, there are many who wonder about the ethics of last -minute business support at prestigious sporting events, especially those intended to celebrate personal exploits.
Gauff’s representatives later confirmed that an attractive offer had been presented to her a few days before the final, which she had refused. “It’s not a matter of money,” said Gauff in an interview after the ceremony. “It is about being faithful to myself and that this sport should represent in my opinion. »»
While the world of tennis remembers his extraordinary performance on the court, he is now talking about the moment when she marked history outside, not with a racket, but with her voice.
