Disney’s live-action Snow White remake was supposed to be a sparkling reimagining of the 1937 classic, but behind-the-scenes chaos has turned this fairy tale into a public relations nightmare. Reports of on-set drama, clashing egos, and a brewing feud between stars Rachel Zegler and Gal Gadot have left fans buzzing and Disney scrambling to salvage the project. Here’s the inside scoop on what’s gone wrong and why this controversy is lighting up social media.

Disney’s Snow White promised to modernize the timeless story, with Rachel Zegler, the breakout star of West Side Story, cast as the iconic princess, and Gal Gadot, known for her role as Wonder Woman, stepping into the wickedly glamorous shoes of the Evil Queen. The casting initially sparked excitement, with fans eager to see Zegler’s vocal prowess and Gadot’s commanding presence breathe new life into the tale. But what started as a dream project has reportedly become a battleground.

Insider sources claim that tensions between Zegler and Gadot began early in production. Zegler, a rising star with a passionate fanbase, has been vocal about reinterpreting Snow White as a more empowered, independent character. Her public comments about moving away from the “damsel in distress” archetype stirred controversy among purists who cherish the original’s charm. Gadot, meanwhile, has been described as favoring a more traditional approach, leading to creative clashes that spilled over into personal friction.

According to crew members, the atmosphere on set was “tense at best, toxic at worst.” One source revealed that Zegler and Gadot struggled to find common ground, with disagreements over character motivations escalating into heated exchanges. “Rachel wanted to push boundaries, while Gal was protective of the story’s legacy,” the source said. “It wasn’t just professional—it felt personal.” These conflicts reportedly slowed filming, frustrated the crew, and left director Marc Webb caught in the crossfire.

The drama didn’t stay confined to the set. Zegler’s candid interviews, where she critiqued the original Snow White as “outdated,” drew backlash from fans who accused her of disrespecting Disney’s legacy. Social media platforms, especially Facebook, exploded with debates, with hashtags like #SaveSnowWhite and #RachelZegler trending. Gadot, typically reserved, fueled the fire with cryptic comments about “honoring the magic of the original,” which many interpreted as a subtle jab at her co-star.

This controversy is tailor-made for Facebook’s algorithm, which thrives on emotionally charged content that sparks discussion. The Snow White drama ticks all the boxes: beloved childhood nostalgia, celebrity feuds, and a clash between tradition and modernity. Posts about the feud are racking up thousands of shares, as users argue over whether Zegler’s vision is refreshing or sacrilegious, and whether Gadot’s approach is respectful or rigid. The polarized reactions—combined with Disney’s massive cultural footprint—make this story irresistible clickbait.

Moreover, the visual appeal of the Snow White remake, from Zegler’s ethereal costumes to Gadot’s regal villainy, provides shareable imagery that performs well on social media. Leaked set photos and teaser trailers have only amplified the buzz, even if they’re overshadowed by the off-screen chaos. For Disney, this is a double-edged sword: the controversy keeps the film in the spotlight, but it risks alienating fans who just want their fairy tale fix.

With the film’s release still on the horizon, Disney faces a tough challenge. The studio has a history of weathering storms—think of the Mulan boycott or The Little Mermaid casting debates—but the Snow White drama feels uniquely personal. Zegler’s outspokenness, while admired by some, has painted a target on her back, and Gadot’s subtle shade hasn’t helped. Disney’s marketing team is reportedly in crisis mode, planning a charm offensive to refocus attention on the film’s visuals and music rather than the feud.

For now, fans are left to speculate. Will Zegler and Gadot patch things up, or is this fairy tale doomed to a grim ending? One thing’s certain: the drama has made Snow White one of the most talked-about films of the year, for better or worse. As the debate rages on Facebook and beyond, Disney’s hoping its magic can still win hearts—because even in a modern fairy tale, a happy ending is hard to come by.