In news that has shaken the world of Formula 1, Sergio “Checo” Pérez has confirmed that he will not only change teams, but will also transfer all of his sponsors to Mercedes . This move not only redefines his sporting future, but also impacts the financial outlook of the top flight of motorsport.

After several weeks of intense rumors, official confirmation has arrived: Checo Pérez will end his time with Red Bull Racing and join Mercedes-AMG Petronas for next season. But the most surprising aspect isn’t just his signing, but the financial backing he brings with him.

Checo isn’t coming alone. Companies such as Telcel, Claro, Interprotección, and Kavak —among others—have decided to follow the Mexican driver in his new adventure. This corporate loyalty demonstrates the strength of his personal brand and the influence his name carries, not only in Latin America but globally.

Sources close to the German team have revealed that the deal was facilitated in large part by Pérez’s promise to bring with him an impressive sponsorship portfolio, thus ensuring a solid financial injection at a time when Formula 1 is seeking to optimize expenses under the new budget cap.

Checo’s move to Mercedes makes perfect sense. With Lewis Hamilton close to announcing his retirement and George Russell still developing, the team needed an experienced, consistent driver capable of fighting for the championship from the start. Checo, with his renowned ability to conserve tires, stage comebacks, and score vital points, fits perfectly into the German team’s strategy.

Furthermore, for Pérez, Mercedes represents the opportunity to have a competitive car from the start, without being in the shadow of the undisputed number one driver like Max Verstappen. It will be a new era in which he can compete head-to-head with the best, on equal terms.

Checo’s arrival at Mercedes reshapes the Formula 1 landscape. Red Bull loses not only a solid driver who has been key to its championships, but also a strong connection to the Latin American market, one of the fastest-growing for F1.

For its part, Mercedes gains not only a top-level driver, but also millions in sponsorship and a new fan base that will faithfully follow Pérez’s every step.

It’s no exaggeration to say that this move could have repercussions similar to those of Fernando Alonso’s signing for Ferrari or Hamilton’s for Mercedes. It’s a development that will undoubtedly keep fans on tenterhooks in the coming months.

Checo is expected to make his first public appearance as a Mercedes driver at a special event in Stuttgart at the end of the current season. According to rumors, the Mexican has already secretly tested the Mercedes simulator and has impressed engineers with his technical feedback and quick adaptation to the car.

Meanwhile, at Red Bull, Christian Horner and Helmut Marko are working against the clock to find a replacement to fill the void left by the Guadalajara-born driver. Names such as Daniel Ricciardo and Yuki Tsunoda have been mentioned, but nothing has been confirmed yet.

Checo Pérez has achieved something few in the history of Formula 1 have managed : changing teams, bringing his sponsors with him, and remaining one of the most coveted drivers in the paddock. His arrival at Mercedes promises not only to renew the fight for the world title, but also to open a new era for the German team and for the Mexican driver himself.

This will undoubtedly be one of the most exciting stories of the upcoming season. The roar of the Mercedes engine will bear the unmistakable stamp of Checo Pérez!