SHOCKING: Bernard Arnault’s $5M Offer to Emma Raducanu Rocks Tennis World!
In a sensational move that has left the tennis and fashion worlds buzzing, Bernard Arnault, the billionaire CEO of LVMH and mastermind behind Louis Vuitton, has offered British tennis star Emma Raducanu an eye-popping $5 million to promote an exclusive line of clothing and a custom-wrapped car for the upcoming US Open 2025. The announcement, made on August 25, 2025, in Paris, highlights Louis Vuitton’s aggressive push into sports branding. But it was Raducanu’s response—five electrifying words followed by a jaw-dropping demand—that sent Arnault into a frenzy of excitement and left the global audience stunned.

A Blockbuster Offer
Arnault, with a net worth of $200 billion, has positioned Louis Vuitton as the epitome of luxury and innovation. His offer to Raducanu, the 2021 US Open champion, was unveiled during a private meeting at LVMH’s headquarters. The deal includes bespoke on-court apparel—customized dresses, visors, and wristbands featuring Louis Vuitton’s iconic monogram—and a custom-wrapped Porsche 911 Turbo S showcasing the brand’s Damier pattern for her tournament appearances. “Emma’s grace, resilience, and global appeal make her the perfect ambassador for Louis Vuitton,” Arnault said in a statement. “This partnership will redefine sports elegance.”

The $5 million sponsorship, one of the richest in women’s tennis history, underscores Raducanu’s rising star power at age 22, especially after her resurgence in 2025 with semifinal runs at Wimbledon and Indian Wells. The offer comes as she prepares for the US Open, where she aims to reclaim her 2021 glory, making Arnault’s timing a bold bet on her comeback.
Raducanu’s Thrilling Response
Raducanu, known for her composure under pressure, responded with five words that electrified Arnault: “Let’s make history together, Bernard.” The confident, almost playful statement, delivered during their Paris meeting, ignited Arnault’s enthusiasm and sparked speculation about a groundbreaking fashion-tennis crossover. “Emma’s words were pure magic,” Arnault told Vogue. “She’s a star who understands the power of legacy.”
But Raducanu’s next move left everyone gobsmacked. In a stunning display of altruism, she demanded that Louis Vuitton allocate $500,000 of the sponsorship funds to the Lawn Tennis Association’s (LTA) youth development program to support underprivileged young players in the UK. “I want this deal to open doors for kids who dream like I did,” Raducanu said. “Tennis gave me everything, and I want to give back.” Arnault, visibly touched, agreed instantly and pledged an additional $500,000 from LVMH, bringing the total donation to $1 million. “Emma’s vision elevates this partnership beyond fashion,” Arnault remarked. “She’s a force for good.”
Social Media Goes Wild
The announcement set X ablaze, with fans hailing Raducanu’s generosity and Louis Vuitton’s bold move. “Emma in LV? Iconic. And that charity demand? QUEEN,” tweeted @TennisStarUK. Others praised the collaboration’s potential, with @FashionAce writing, “Raducanu’s about to turn the US Open into a catwalk!” British fans, in particular, rallied behind her, with #EmmaInLV trending globally alongside mock-ups of her monogrammed tennis kit. Tennis legend Billie Jean King tweeted, “Emma’s heart and talent shine. This is what leadership looks like.”
Some fans referenced Raducanu’s past endorsements, with @RallyPoint99 joking, “From Dior to LV, Emma’s collecting luxury brands like Grand Slams!” The buzz also drew comparisons to Jannik Sinner’s recent $5 million Louis Vuitton deal, with @TennisVibesX posting, “LV’s building a tennis empire with Emma and Jannik.”
A Rising Star’s Context
Raducanu’s demand reflects her commitment to giving back, seen in her 2024 visits to UK community tennis clinics. Despite injury setbacks since her 2021 US Open triumph, her 2025 season—marked by a career-high ranking of No. 12—has silenced doubters. “Emma’s been through a lot, but she’s stronger than ever,” said coach Nick Cavaday. “This deal is a testament to her star power.”
What’s Next?
As Raducanu gears up for the US Open, starting August 26, 2025, all eyes will be on her Louis Vuitton-designed outfits and car, set to debut in her first-round match. The partnership raises the stakes for her campaign to reclaim the Flushing Meadows title, with analysts predicting a surge in her global fanbase. “Emma’s blending sport and style like never before,” said Vogue’s Edward Enninful. “This is a cultural moment.”
The deal has sparked debate about Raducanu’s growing influence, with some comparing her to Serena Williams’ fashion legacy. As #EmmaInLV trends worldwide, fans are eager to see if her new look will propel her to another Grand Slam. Will the pressure of this high-profile partnership lift her game, or will it add to the spotlight’s glare?
Tune into ESPN or Tennis TV for US Open coverage, and join the conversation on X using #EmmaInLV. Raducanu’s five words and bold demand have set the stage for a tournament to remember.