Last news news: Tim Cook offers 24 million to Jannik Sinner after Wimbledon – The response of a single sentence surprises the world
The CEO of Apple, Tim Cook, officially offered a 24 million dollar contract to the Italian tennis player Jannik Sinner after his historic victory at Wimbledon 2025. However, the response of the South Tyrolean champion has left everyone speechless. The story quickly won world media attention, becoming one of the most discussed sporting events of the year.
Tim Cook meets Jannik Sinner after the Wimbledon final
After triumphed against the favorite Carlos Alcaraz in the male final of Wimbledon, Jannik Sinner was contacted directly by Tim Cook. Sources close to the company confirmed that the meeting took place in a luxury hotel in Central London, in a reserved meeting in which members of Apple’s Marketing team also participated.
The 24 million dollar proposal of Apple
During the meeting, Tim Cook proposed to Sinner to become the official face of the new global marketing campaign for iPhone 17 Pro Max. The contract included:
Participation in television and digital commercials
The presence of Apple launch events all over the world
The production of a mini-documentary on Sinner’s career for Apple TV+
Exclusive collaborations on social media
According to rumors, the contract had a total value of 24 million dollars, with an initial duration of 12 months.
The surprising response by Jannik Sinner
Faced with this multimilionary proposal, Jannik Sinner would have responded with a single sentence:
“I don’t sell my dream for any price.”
A declaration that has deeply affected not only Tim Cook, but also all those who were present at the meeting. His response has quickly become viral on social media, transforming himself into a symbol of integrity and authenticity in the world of sport.
Reactions from the world of sport and media
Sinner’s words generated a chain reaction. Great names of tennis such as Roger Federer and Novak Djokovic praised the consistency and values of the young Italian champion. International media, from Espn to BBC, have given ample space to the news, underlining the cultural impact of this choice.
The hashtag #sinnenonsivende has reached millions of views in a few hours, becoming trend topic in Italy and in several other European countries.
Apple’s official comment
Apple has published an official note to clarify its position:
“We deeply appreciate the sincere response by Jannik Sinner. We will continue to collaborate with athletes who share our values, but we fully respect those who choose to follow their personal path.”
Conclusion: a sample beyond sport
Jannik Sinner’s decision to refuse such a prestigious contract confirmed his stature not only as an athlete, but also as an inspiring figure. In an era dominated by economic interests and sponsorships, its response represents a strong message: personal value can still prevail over money.
Sinner thus continues his path in the world of tennis with an even more solid reputation, while the world observes with respect and admiration.